Columbian Autocar Corporation (CAC), manufacturer and distributor of Kia vehicles in the country, continues with its campaign to bring its multi-awarded, practical, ever-efficient and value-for-money automotive models to the public with the Kia Trade Up Deals. Designed for car owners wanting to replace their current vehicles, the Kia Trade Up Deals makes it so much easier to upgrade to a brand new Kia. The program shortens the buying process by taking in the customer’s used vehicle and applying the trade-in value towards the purchase of any brand new Kia Picanto, Rio, Sportage, Sorento, Carens, Carnival or K2700. Customers are assured that the best and maximum appraisal value will be applied to each used vehicle brought in for the program, definitely an incentive to all customers. All private vehicles, regardless of brand and model, in good, running condition may be appraised at all authorized Kia dealership nationwide.
With Kia’s Trade Up Deals, CAC aims to sustain the rapid growth it has been experiencing to the latter half of the year in spite of rising fuel cost and overall slow-down of the industry. Based on the latest report from the Chamber of Automotive Manufacturer in the Philippines (CAMPI), CAC has reported sales jump of 75% from January to June of 2008 compared to the same period in 2007, the highest growth reported in the industry, laying claim to be the fastest growing automotive brand in the country.
To further support Kia’s growth and to satisfactorily serve its customers, CAC has been expanding its dealership network nationwide. Recently, Kia Baguio and Kia West Avenue opened their doors bringing Kia’s total authorized dealers to 53.
